Monday, November 2, 2009

myKPW Photo Shoot - Floral Design by Apotheca

Late this summer, myKPW held a photo shoot with the concept of a bride getting married at different times during the day. We challenged four photographers, a hair and makeup team, a bridal stylist, and floral designer to create a look unique to each of our four brides according to their ceremony time; morning, afternoon, late afternoon, and evening.

Alyssa from Apotheca graciously jumped on board and designed four beautiful bouquets. Check out the designs she created along with her thoughts during the design process. ~LS



A Morning Bride

Time of Wedding: 11:00am
Inspiration: Simplicity, Understated, Casual.
Color Palette: Moss Green, Limoncello, Warm White
Floral Palette: Lady's Mantle, Soft Yellow Roses, Scabiosa, Chamomile, White Asters


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image by Studio Nouveau


Thoughts: Using smaller, busier textures leads to a more relaxed, informal bouquet. In this case, the chamomile, lady's mantle, and scabiosa, work with the roses to create an elegant, but "casual garden" feel. This design mix is echoed again with the textile choices in the bouquet wrap--white satin with twine.


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images above by Studio Nouveau



An Afternoon Bride

Time of Wedding: 2:00pm
Inspiration: Colorful, Playful Interest.
Color Palette: Moss Green, Limoncello, Papaya, Apricot,
Floral Palette: China Berry, Coral Fern, Green Parrot Tulip, Helliobore, Limon Spray Roses, Yellow Calla, Cottage Yarrow, Roses, Ranunculus


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image by Claris Photography


Thoughts: An early afternoon wedding can be playful and fun--but always elegant! The bolder take on the palette in the bouquet was "contained" by surrounding the colors in coral fern. For the wrap I used a Sophisticated & Serious Green Dupioni Silk, but cuffed it with a bright, vintage-feel silk rosette.


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images above by Claris Photography



A Late Afternoon Bride


Time of Ceremony: 4:00pm
Inspiration: Depth, Sophisticated Textures.
Color Palette: Sage Green, Limoncello, Papaya, Apricot, Champagne,
Floral Palette: Apricot Garden Rose, Papaya Rose, Warm White Ranunculus, Yellow Calla, Succulent, & Peiris


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image by Roxanne Ashey Photography


Thoughts: By introducing Champagne and Sage and more sophisticated textures like the succulents and Romantic Draping Peiris, the bouquet feels more elegant. The wrap is a generous amount of Double Faced French Satin in Pewter and Sage Green.


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images above by Roxanne Ashey Photography



An Evening Bride

Time of Ceremony: 6:00pm
Inspiration: Structured Elegance.
Color Palette: Moss Green, Limoncello, Apricot, Warm White, Champagne
Floral Palette: Ranunculus, Calla, Roses, Phaeleonopsis Orchids.


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image by Brea McDonald Photography


Thoughts: Monochrome Palettes are the safest way to sophistication, but in this case I wanted to keep the color; so, to streamline it a bit I cut back on the range of color and blocked the flower elements together. I also exaggerated the structure by giving the bouquet strong lines via the offset cascading orchid and the rolled leaf collar. The wrap was Double Faced Satin, French Ribbon in Pewter and Lemon, and was embellished with a patterned cuff and silver buttons.


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images above by Brea McDonald Photography




Apotheca Flower & Tea Chest
Phone: 866.479.4594
Website: www.apothecaflowershoppe.com
myKPW State and Budget: NH $25-50k and $50-80k

Other vendors (including our photographers listed above) who helped make this shoot a success were:

Hair: Hair that Moves
Makeup: Joya beauty
Attire: Occasions Bridal and Tuxedos



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my Kate Parker Wedding is a new online wedding resource guide launching in January 2010 geared toward directing brides to quality vendors based on their price range and state.

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